A logo is the very first impression consumers receive from your business.  Wouldn’t you want to make a great impression? A great logo has five key characteristics. ·      Simple ·      Memorable ·      Timeless ·      Appropriate ·      Versatile Simple Ever hear the acronym K.I.S.S or keep it simple stupid?  A simple logo allows the...

Is your brand transparent and approachable?   It has a name but does it have a face?  Showcase your personality, values, ideals and learn how to bring your audience to you.  Use these 6 tips to attract your perfect audience.    The word branding often gets muddled and confused for the startup business.   It’s...